Sunday, December 22, 2024

Reviving Egypt’s Automotive Legacy: El-Nasr Shifts Gears Towards Innovation and Sustainability

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Prime Minister Mostafa Madbouly witnessed the resumption of production at El-Nasr Automotive Company, marking a significant milestone after a 15-year hiatus. The relaunch came with the delivery of the first batch of “Nasr Sky” buses to the Ministry of Transport, as announced by the Cabinet.

The Nasr Sky buses, renowned for their cutting-edge technology and efficiency, have a capacity of 49 passengers and measure 12 meters in length. The factory’s current production capacity stands at 300 buses annually, with ambitious plans to increase to 1,500 buses per year by 2027. This expansion aims to boost the local component ratio of production from 50% to between 60% and 70%. Notably, these buses are also slated for export to various Arab countries, signaling a promising future for regional trade.

A noteworthy development is the partnership formed to manufacture electric minibuses. El-Nasr has signed a joint venture with Singaporean-Taiwanese Tron Technology and Emirati Your Transit to produce the first electric minibus in Egypt. The initiative aims for a capacity of 300 minibuses by 2026, with plans to eventually double production. A production line for electric batteries, with a capacity of 600 units by 2026, is also in the works, marking Egypt’s commitment to sustainable transport solutions.

Prime Minister Madbouly emphasized this revival as a testament to Egypt’s dedication to leveraging its industrial assets optimally, in line with the State Ownership Policy Document launched in December 2022. The document aims to enhance private-sector participation and optimize state-owned assets without selling them. Madbouly highlighted the potential for Egypt to locally produce up to 70% of automotive components, reflecting the nation’s drive towards self-reliance and economic growth.

Khaled Shedid, Managing Director of El-Nasr, articulated the company’s future vision, focusing on modernizing its infrastructure and expanding its production lines. The company has already made significant strides, with the capacity to produce one bus per day. Shedid revealed plans to double bus production to 600 units annually by 2025 and 1,500 by 2026, aiming to strengthen El-Nasr’s position in both local and regional markets.

El-Nasr’s partnership with Chinese automotive giant Yoton, one of the top five global bus manufacturers, is a strategic move to innovate and lead the market. This collaboration is set to facilitate the production of Yoton buses at El-Nasr’s facilities, enhancing the company’s competitive edge.

The company’s ambitions extend to producing Egypt’s first electric bus for public transportation by 2025, in collaboration with the environment ministry. Additionally, a landmark agreement with Taiwan’s Tron Technology and the Emirati U-Transit has established a $10 million Egyptian joint stock company, dedicated to manufacturing electric bus batteries.

In 2022, Egypt launched a comprehensive national strategy to develop the automotive industry, aiming to meet rising local car demand and attract global investment. As Egypt’s automotive sector accelerates towards innovation and sustainability, El-Nasr stands poised to reclaim its legacy and drive the nation’s economic and industrial renaissance forward.

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