Emirates Group implements comprehensive transformation strategy in its operations

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The Emirates Group, which includes Emirates Airline and Dnata, revealed their intention to implement a comprehensive transformation initiative at the level of the group with the aim of putting data in the heart of its operations and re-innovating the various activities and operations, based on the latest smart technologies and support decision-making processes using the latest available data and analysis.

The initiative aims at turning Emirates and Dnata into pioneering institutions that always place customers at the forefront of their priorities and provide them with distinguished experiences supported by the latest technology.

Tim Clark said we need to implement a process of change and comprehensive development of jobs at the level of the entire group which allows us to draw up the basis needed to carry out development successfully. We will test new technologies and ideas to determine the extent of opportunities for carrying out gradual improvements and structural changes on our business model. We have taken into consideration several fields that include comprehensive data, predictive analysis, artificial intelligence, machine learning and robotics to help use establish a structure that guarantees the continuity of the approach of creativity and renovation in all aspects.

With the possession of one of the newest fleets and winning of more than 500 international awards, Emirates is one of two main units that constitute the Emirates Group. The other unit, Dnata, provides ground handling, shipping, freight, IT solutions and the supply of airline catering.

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